sandra_thiel
Advisor
Advisor
Member since ‎2012 Jun 11

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  • 4 Posts
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  • 1 Kudos given
  • 4 Kudos received

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Innovation Made Simple

2015 Apr 28
Does my title sound like a paradox? As business moves quickly and customers even move faster, it’s hard to stay ahead of the curve. Frankly, you need to continuously innovate. Does it mean hard work for your company? Not necessarily. The trick is to ...

Win the heart of the users

2015 Feb 13
“How to develop an intuitive analytics tool that marketers love to use?” – This challange sounds like a contradiction? An analytics tool which is easy-to-use and even loved by marketers, impossible? – No, it’s not! Beiersdorf managed this manifold ch...

Speeding change management with Kaizen

2013 Nov 12
Yet, almost 20 years ago, Porsche (the German sports car maker) was on the verge of insolvency. In 1993, they reported a net loss of 122 million euros ($162 million) and sales of no more than 14,000 cars. It was at that point that a new Chief Executi...
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