Webi settings - Show rows with empty measures values

[Clamar]

Does anyone know if it's possible to make the "Show rows with empty measures values" setting unflagged by default? See in yellow in the image attached below.
Let me explain better: if I launch a query starting from a Universe, the result shows me the measures with null values; but I don't want to manually act on the "Show rows with empty measures values" ​​setting every time to eliminate them, I would like the rows with empty measures not to be shown by default.
Is it possible to have this setting always deactivated by default, so that the query results do not show null measures automatically?
If this cannot be done for a specific Universe, could I change this setting, in  general on the BI Launch Pad version 4.3?

Important: the solution is not to save the report with the setting I want (I already know that this way would be possible).