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saskia_guckenburg
Product and Topic Expert
Product and Topic Expert
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2024-09-09_17-54-33.pngLast update: August 2024

User research provides an essential foundation for the success of any product: Designing without user research is guesswork. Via the SAP User Research Panel, SAP users can now easily register to take part in research studies. Sign up here – easily, safe, and non-binding!

Would you like to gain insights into user research at SAP? Browse through our blog collection below.

User research case studies

Involving Customer Feedback: New Outage Experience in SAP for Me
August 2024

To streamline decision-making during outages, SAP collaborated with four customers to develop a new Outage Experience within SAP for Mebootcamp, in person user research

The revival of in-person user research in a post-pandemic world
June 2024

While remote research offers convenience and suffices for many use cases, in-person research remains crucial for uncovering insights for mobile-based interactions.remote research versus in-person research

Sustainable Business: Leveraging User Insights Is Key To Greener Profits

January 2024

How products like SAP Analytics Cloud and SuccessFactors HXM Suite benefit from user insights and user-centricity while aligning seamlessly with modern values and sustainability goalsuser insights, sustainability, green product impact
SAP Product Insights Summit Recap
September 2023

Insights from a two-day SAP internal summit about the impact of user research towards product success, business decision-making, and accessibilityResearch, product and design impact
Self-scheduling on the go: Digitalizing staffing at dm-drogerie markt with projekt0708
April 2022

projekt0708 built four SAP Fiori staffing apps together with movable.design for dm drogerie-markt. Continuous involvement of end users not only contributed to the development of a successful solution, but also led to its high acceptance.staffing, human resources, SAP Fiori
Testing the Design of the German Corona-Warn-App: Online Studies
January 2021
Only a high adoption rate of the Corona-Warn-App ensures its effectiveness. A view at the online studies conducted to guarantee the best possible UX.

Online studies, mobile app, text comprehension, COVID-19, A/B testing
Remote Usability Testing at SAPPHIRE: Shaping the Future of SAP Products
November 2020
Remote usability testing piloted at 2020’s SAPPHIRE NOW and ASUG. 14 product teams tested their applications with more than 130 participants and great impact.Remote usability testing, data protection, SAP Fiori 3

 

 

User research methods and approaches

Your voice matters! Your benefits of the SAP User Research Panel
December 2023

Reasoning behind the panel and benefitsSAP User Research Panel

The Inclusive Research Handbook
December 2023

Best practices, guidance, and templates for inclusive researchinclusive research

Identity-Informed Approaches to User Research

October 2023

The influence of our own identities and perspectives as researchers are both pivotal in shaping the research process and its final outcomes.challenging biases, self-reflection

Why Mid-Fi Matters
October 2023

Get early feedback and make fact-based decisions by using mid-fidelity design techniques along the product development process

design decisions, case study

Your Voice matters: SAP User Research Panel Launch
October 2023

The new SAP User Research Panel connects SAP users directly with product teams to collect feedback, ideas, and wishes.user feedback, practises
Your Voice matters: SAP User Research Panel Launch
October 2023
The new SAP User Research Panel launched at DSAG.user feedback, practises
5 Ways to Advance Your Inclusive Research Efforts
March 2023
This article provides researchers with playbooks and resources to incorporate inclusive research into their work, enabling the creation of inclusive product experiences.inclusive research, research ethics, accessibility
Hitting the benchmark: Ensuring a best-in-class user experience for SAP Fiori tools
September 2021
Regular benchmark and usability testing for SAP Fiori tools is a key part to increase developer efficiency and overall usability of the tooling.SAP Fiori tools, SAP Fiori Elements, SAPUI5, benchmarking, kpi, usability, usability testing
User Research Method Cards: Available for Download
March 2021
This very popular card deck goves on overview of the 14 most used user research methods at SAP.Methods, design-led development, tips and tricks
How A / B Testing Improves Your Product and Service Launch 
July 2020
How to define macro and micro conversions, the difference between multivariate testing and A/B testings, and how to run them.

A/B, conversion rate, customer experience, cx, e-commerce, testing

 
Defining Target or Test Groups 
July 2020
Recruiting the right participants is crucial for generating valuable results from your testing and research.Testing, target groups, extreme users, expert users, aspect of time

 

 

Basics and benefits of user research

What is User Research at SAP and how to shape your product?
May 2024

User research content selection on SAP Community

External resource collection

5 Tips to Maximize Your Impact as a User Researcher
July 2023

For outnumbered researchers, it’s all about being intentional when choosing projects

complexities, priorities


Don’t Let Stakeholder Bias Derail Your User Research
April 2023
Common biases that user researchers often face from other stakeholders and provides tips on how to overcome them, for example confusing users with customers, assuming participants need experience with the product, and disregarding research findings. biases, stakeholders, tips
Top 5 Trends in User Research & Insights
July 2022
This article shares five user research trends and highlights that inspire global SAP User Research practice and empower teams with actionable insights that inform and enable measurable product experiences that all people love.User research trends, remote research, mesurement
The Human Touch: The Evolution of Evidence-Based Design
September 2021

With user research as the basis for the success of any product, the discipline has been developing as a science for half a century. A short look at its journey.ISO norms, definition of usability and user experience 
We are not the user: A fish finger case study
June 2021
A humorous fish finger case study that experts sometimes might even use the products they are building, but can’t be considered as the typical, average end users.Validating assumptions, user centricity, SAP SuccessFactors
Why User Research Is Beneficial for Your Work
April 2021
How user research is being practiced at SAP via customer councils and how the internal UX advocate program brings together team, domain, and UX knowledge.
Customer council, UX advocate program, career in UX
 
Discover the Unknown – Phase 1 of the DLD Process
March 2017
The Discover stage of the design-led development process and its three steps explained: Scoping, research, and synthesizing.Design-led development, discover, persona, user interview, business role

 

Design-thinking and prototyping

How early prototyping helps create better experiences
August 2021

Prototyping is necessary for usability testing, but it can be extremely impactful even before that. This blog shares tips on how to get the most out of prototyping as a UX team.prototyping, team engagement, UX uncertainties
Swimlane Diagram – a great tool for research, design, development and as communication tool
April 2021
The Swimlane Diagram helps to communicate a product’s vision, serves for quality and training purposes, helps to clarify responsibilities, and reveals inefficiencies and gaps. Find out how to create a Swimlane Diagram and how to work with it.Key interactions, milestones, goals, motivations

 

User research: Behind the scenes at SAP Design

'UX' is incomplete without the crucial 'U': A User Research Fellowship Experience at SAP Design
March 2024

Experiences of a fellowship of Tamas Kovacs.

fellowship, career in UX, personal insights

The Power of Product Insights

September 2023

How SAP utilizes data-driven product insights to create user-centric experiences for future readiness

data driven insights, research for Concur
6 Questions about 22 Years of User Research Expertise
April 2023
After 22 years, SAP User Research Expert, Bernard Rummel has retired. He highlights his contributions to the development of user research methods and the introduction of tools for remote usability testing and recruiting at SAP.Career in UX, personal insights, user research development
Behind UX and SAP Design: Palo Alto
June 2021
Dan Watters is the lead for the user research team in Palo Alto. Find out how he and his design colleagues contribute to an improved user experience and what he enjoys working on in particular.Working and cultural life, UX and design colleagues, personal takes on UX design

 
30 Days in the Shoes of a User Researcher
August 2020
To see how user research works in practice, Monisha Pattanaik exchanged her role as a user researcher for a month and shared her valuable insights.Challenges of user research, user journey maps, validation

“I Love the Surprise Factor”: Lilia about being a User Research Trainer
July 2020

User research trainer Lilia Ungefug has been awarded the Trainer of the Year ’19 by SAP Development Learning. In an interview, she shared her insights as a trainer.Career in UX, personal insights, user research versus usability testing 

 

Further resources

Explore our user research content selection on SAP Community to catch news and updates.

For internal information about training courses, templates, tools, and much more, please join the User Research Portal.

To learn more about the SAP Fiori user experience, please visit the community topic page.