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SAP d-code Shanghai offered attendees the opportunity to interact with developers, students, professors, customers, and partners on a whole new level. The two day event took place at the Shanghai Expo Center on March 13-14 and showcased SAP’s brand new, developer-inspired event design.

Here are some fast facts about the external SAP d-code premiere in China:      

  • 4,500 guests attended
  • 200 developer buddies from SAP Labs China participated in the brand new developer to customer (D2C) Buddy Program
  • 800 students and 70 professors gathered to learn, apply, and share at the SAP Future IT Leader Program
  • 2.42 million Impressions were generated on Weibo, China’s popular social networking and microblogging service

SAP d-code continued the legacy of SAP TechEd’s most sought-after elements, including Hands-On Workshops, Demo-driven Lectures, and more. In addition to the familiar components from previous events, SAP d-code introduced the audience in Shanghai to several new and exciting activities, including the Vision Zone, D2C Buddy Program and SAP CodeJam (mini editions).

The Vision Zone revealed SAP’s goals for a brighter future in Smart Housing and Smart City by 2020. The innovative plans were presented in the form of nine demos within the following 3 categories:

Interactive Area:

  • Augmented Reality (Google Glass Demo)
  • Future Manufacturing with 3D Printing


Smart Housing:

  • Clothing: My Runway, Rebuild Connection with Consumer
  • Food: Future Food Administration Intelligence
  • Housing: Smart Robot for Housing Information Service


Smart City:

  • Healthcare: Genome Analysis
  • Transportation: Big Data Driven Smart Traffic; Smart Air Traffic System
  • Sustainability: Windmill Farm Layout Optimization

As part of SAP d-code’s mission to connect internal SAP developers with product experts, the D2C Buddy Program offered developers and customers the chance to innovate and collaborate with each other like never before. The successful turnout of 200+ developers led to eight customer roundtable discussions on relevant topics such as SAP HANA, SAP Anywhere, New Finance, SAP Fiori, and Business Intelligence.

This panoramic snapshot of the audience was captured by Chip Rodgers during Dr. Vishal Sikka’s Executive Keynote on Day 2:

Throughout his keynote, Dr. Vishal Sikka inspired the Shanghai audience by demonstrating the real-time impact that SAP HANA has to offer. He also covered the advantages that emerge out of SAP’s focus on topics like design thinking, co-innovation, and cloud services. During his keynote speech, Vishal noted, “Building on HANA’s success, abilities and potential, we must radically improve the developers and end-users’ experiences of software; and we must deliver applications and experiences that help to sustain, advance and power the world with great software; and finally build a culture of studentship, agility and purpose that inspires us to invent and innovate continually.”

Watch the full replay: SAP d-code Shanghai Executive Keynote: Dr. Vishal Sikka


For more updates on the 2014 external global event series, follow the #SAPdcode conversation on Twitter and join us on all of our social channels: Facebook, Twitter, Linkedin, and YouTube.

Additional Resources

Browse Photos: SAP d-code Shanghai Photo Gallery

Read the SAP d-code Announcement: #SAPTechEd expands to become #SAPdcode

Save the dates:

Las Vegas: October 20–24, 2014 | Berlin: November 11–13, 2014 | Bangalore: Fall 2014