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amycross
Product and Topic Expert
Product and Topic Expert
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In today’s digital era, organizations and their people, business processes, devices, and nearly anything imaginable are generating incredible amounts of data every day. Currently, many organizations make use of data from multiple, disconnected sources, which makes analysis complex and disruptive. This creates significant barriers to effective strategizing and business decision making. If the correct data is effectively harmonized and processed, it can help your organization better understand and improve business processes, identify new opportunities, predict market trends, and gain a competitive advantage.

Cultivating data is not an issue for businesses today, but not being able to unlock actionable insights and processes from this data is inhibiting your business’s ability to keep pace in today’s hyperconnected world.

Only 32% of business executives surveyed said that they’re able to create measurable value from data, while just 27% said their data and analytics projects produce actionable insights.1

In response to such challenging situations, business environments must be always connected and contextual to help maximize the effectiveness of business decision making and drive business outcomes.

Why data insights are not enough for today’s economy

As a business and technical decision maker, you’re looking to accelerate your business goals, but you may often be hindered by incomplete, obsolete information that does not capture a full picture of your organization. Simply accessing data isn’t enough. You need actionable insights – direct, meaningful actions you can take based on analysis of the raw data – and getting actionable insights from data segregated in countless systems is daunting.

No matter whether data is structured or unstructured, located on-premises or in the cloud, connecting data is the first step towards enabling data-driven business decisions. But legacy data integration technologies that rely on nightly batch data movements no longer suffice. Data volumes have skyrocketed, and you cannot make decisions based on yesterday’s information.

To integrate data spanning different enterprise applications, connect sensor data from the internet of things (IoT), and factor in information streams from social media, you need a comprehensive solution that ensures data is connected continuously, promptly, and securely.

Give data purpose with SAP’s integration solutions

Business decision makers need to leverage data from inside and outside their organizations to accurately anticipate changing customer demands. SAP Integration Suite connects your heterogeneous landscapes and helps obtain actionable insights to turn all your data into data value, which can increase customer loyalty and grow your competitive advantage.

By integrating data across the IT landscape, you can provide users with intelligent, relevant, and contextual insights for better decision making, letting you:

  • Maximize the value of SAP and third-party data for more impactful decisions by utilizing the complete context of your valuable enterprise data

  • Turn actionable insights into reimagined business processes by integrating and orchestrating massive data volumes and streams at scale


SAP Integration Suite is an integration platform-as-a-service (iPaaS) that enables the design, development, execution, governance, curation, analysis, and management of the full lifecycle of integration flows, APIs, and high-volume business events that connect on-premises and cloud-based processes, services, applications, and data across organizations. SAP Integration Suite is available on multiple cloud providers. 

Interested in learning more? Check out these resources:

1 “The Human Impact of Data Literacy,” Accenture, 2020.
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