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Former Member
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SAP University Alliances team India’s journey to influence the Millennials on SAP made its next stop at UA member school Indian Institute of Technology, Roorkee - Cognizance 2014 in Roorkee from 21 to 23 March 2014. A large number of students gathered to exchange knowledge. This is one of the top Engineering colleges in India where UA participated as the Innovation Partner.


The UA team sponsored this festival to reach out to huge number of students and faculties at various places such as the Lecture halls, UA booth, via Banners, Distribution of 2000 UA flyers  & interactions at the UA booth. The event which was spread over 3 days had a huge footfall of students who were informed about the various technologies that SAP is innovating in such as Cloud, Mobility, Big Data etc. along with the Learn, Apply, Share & Recruit approach from SAP University Alliances covering topics such as Student Entrepreneurship program, SAP Student,Academy, Academy Cube, Presales & Sales Academies. The students were also encouraged to register on various portals like SCN and the HANA Academy, MOOCS where they can learn about SAP Technologies. There was huge excitement among the students at the auditorium on seeing the SAP Techniversity video and wining prizes via the on-the-spot quizzes. The students were able to get more information and participate in more quizzes at the UA booth and lecture halls on all the days.

Students attending sessions on SAP Student Academy, SAP Student Entrepreneurship Program , SAP techniversity which got them interested to learn more about SAP