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Product and Topic Expert
Product and Topic Expert
Dear Utilities Community,

The utilities industry is changing and it is time to embrace the power of branding in this dynamic world. That's why we are glad to invite you to this year's event, where we will explore the future of branding in the energy industry.

Branding is becoming the bridge that connects utilities with the customer, creating a meaningful impact for a more sustainable future.

Here are some main benefits of using branding in the energy industry:

  • Improves CX and engagement: Customer trust and intimacy are key, therefore building stronger relationships with customers is important. It's all about connecting!

  • Accelerates sustainability: Highlighting the brand's commitment to the environment shows the engagement to a greener future.

  • Boosts innovation: Digitalising the branding of an energy company with cloud-based systems, softwares or solutions uplifts innovation.

  • Fosters corporate responsibility: Brand reputation and visibility makes impactful changes in society and brand differentiation.

Mark your calendars and join engaging conversations and panels with industry experts and speakers to gain insights into the important role that branding plays in the energy industry.

Also, make sure to check out these highlights:

Fireside Chat:

"Placing your customer at the center: Enhancing customer experience with SAP"

with Johann Merkel, CX Project Manager at Stadtwerke Düsseldorf and Daniela Haldy-Sellmann, Global VP and Head of Energy & Utilities Industries at SAP



"Renewable energy as a branded ingredient: The story of real-life examples of credible claims to sustainability implemented in South America and West Africa and their benefits."

with Kim Maren Ekrutt, Head of Innovation and Sustainability, Industry Business Unit Energy and Utilities at SAP and further interesting panelists.


Come visit our booth at the event time to find out more about branding for utilities with SAP, we'll be happy to meet our customers and partners!

To learn more about the event, visit the website.

We look forward to seeing you there!