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Published on behalf of Pat Bakey

With over 40 years of experience across 25 industries, SAP offers proven solutions for customer’s industry-specific needs and goals – so their businesses can run better, faster, and more profitably, now and in the future. By offering prescriptive on premise and cloud roadmaps by industry and Line of Business, SAP serves every customer in on premise and in all cloud models (private, public, hybrid), for any business size, anywhere in the world - Enabling SAP’s customers to approach their digital transformation through an industry lens.

The SAP Innovation Awards 2018 winners represent solutions that address the unique business processes of specific industries (& cross-industries) that come with tools and methodologies that enable rapid, reliable deployments.

The Shell Aviation entry stood out among hundreds of entries, as one of the most compelling examples of industry innovation and the use of SAP solutions to provide significant business value and a distinct competitive advantage.

On behalf of SAP and the SAP Industries team we want to congratulate Shell Aviation for being the 2018 Industry Disruptor winner!

Shell Aviation re-imagines aircraft refueling around the world

As one of the commercial businesses of the overall Shell group, Shell Aviation provides fuel services to airline customers at 900airports around the world. They fuel over 2 million aircrafts in a year - an aircraft every 14 seconds in environmental conditions that range from 45°C to -45°C. They wanted to improve the turnaround time it takes to refuel an airplane, thereby improving their operational efficiency and enhancing the customer, and employee, experience.

In collaboration with SAP, leveraging Design Thinking, Shell Aviation developed a mobile, cloud-based application, that replaced a paper-based system, to digitally connect flight operators, airliners, and vehicles, and orchestrate refueling operations - based on SAP Cloud Platform connected to SAP ERP. With this approach, Shell reduced the time needed for a typical refueling transaction from 48 minutes to 36 minutes, resulting in savings of greater than 4 million hours per year and better price risk management. It also resulted in improved employee experience on the front-line staff, as well as improved customer satisfaction through faster turnaround of airplanes - where every second counts. Equally important, Shell Aviation now has a business platform for future innovations by harnessing new technologies such as machine learning and IoT.

In addition to congratulating Shell Aviation, we would like to recognize all of this year’s winners and all the customers and partners who submitted outstanding entries.

Share with us your favorite stories by Tweeting: #SAPinnovation.

To view the SAP Industry Disruptor winner and other winners visit the official SAP Innovation Awards 2018 website,

Plan to connect with the SAP Industries team @ SAPPHIRE NOW + ASUG Annual Conference | June 5–7, 2018 | Orlando, Florida.