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SAP and Intel Corporation Release Findings of Annual Digital Aftermarket Study

Do you ever wish you had a crystal ball that predicts exactly what is going to play out within your industry, and guides you on how to focus your digital transformation efforts to capitalize on it? Okay, you’ve probably never wished for that, but wouldn’t it be helpful if it existed? Furthermore, imagine the opportunities if you obtained insights into what other companies in your industry are doing!

If you so happen to be in the automotive aftermarket; this information is an available reality thanks to SAP, Intel, and the Automotive Aftermarket Suppliers Association (AASA) with the release of the 2017 Annual Aftermarket Digital Survey. United States based automotive aftermarket suppliers provide you with the importance of best-practice business processes, the extent of implementation of these processes in their organizations, and coverage shifts from 2016.


Projected growth of $1.2 trillion is expected by the year 2030 for the automotive aftermarket segment. While traditional aftermarket sales will grow modestly, the digital aftermarket opportunity in process and product will explode.

This study uncovers four key best practice approaches to supply chain, consistent with the inaugural study. The first will provide the perceived areas of opportunity to digitize your business processes. The next will inform you of key components of supply chain planning and execution. Further, you will find out how to leverage inventory management gains to increase business performance. Lastly, you’ll see new opportunities to improve customer engagement.

It’s not all talk - the study’s findings are accompanied by focused stories on Mobile Eye and Gates Corporation who are companies successfully responding to changing market forces and the shift to digital processes and business models.

Automotive aftermarket suppliers drive the innovation that goes into parts. The second annual Digital Best Practices Study provides U.S. automotive aftermarket suppliers with focus in their digital transformation efforts across a number of key areas.


What do you believe are the digital capability gaps in the automotive aftermarket? Let me know by commenting below or tweeting me @Miranda_LaBate.

Miranda LaBate is an aspiring marketer with an affinity for technology, blogging, and social media. She currently supports social media efforts for SAP’s automotive industry business unit while finalizing her marketing and entrepreneurship degree at Drexel University. Prior, Miranda held marketing positions with SAP and Ballard Spahr LLP. Outside of her professional life – Miranda is a Jeep aficionado, dog lover, and mental health advocate.