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As businesses embark on their digital transformation journeys, nothing can be taken for granted as a constant. This reality can be an overwhelming experience as organizations react to the disruption around them. But for many of our customers engaging with SAP MaxAttention, it’s an opportunity to create positive, proactive change without bringing in additional complexity.

This year, we introduced a new edition of SAP MaxAttention to further enhance our customer partnerships. By using this holistic engagement model, we are increasing collaboration with our customers. We can review our customers’ progress, address their challenges, and provide proactive recommendations that lower their total cost of ownership. Our solution coverage also includes co-designed solutions, SAP Leonardo technologies, cloud offerings, and platform as a service, as well as cybersecurity and compliance.

These capabilities are creating engagements that our customers have always wanted – a simple, transparent experience that delivers targeted, predictable outcomes with predefined services ranging from implementation planning to the design of customized application architectures.

Innovating intelligently and flexibly without disruption

MABE is a Mexican based Global company that designs, produce and distribute appliances for over 70 countries. MABE engagement with SAP MaxAttention have proven to be a pivotal part of its growth strategy. Knowing the risk of disruption, the leading manufacturer of domestic appliances in Latin America is constantly looking for new ways to optimize operations while reducing costs.



With SAP MaxAttention, MABE meticulously carried out an initiative that increased its ability to control its industry position. The company is now able to take the right action to offset its competitors’ moves or changes in the market in a more efficient, competitive way. For example, the manufacturer now visualizes intelligent scenarios to make immediate decisions before demand peak or shift, which allows greater control over production capacity and cost.

As MABE’s experience with SAP MaxAttention demonstrates, staying focused on significant, meaningful, and shared goals – even when the world is continuously changing, and new technologies emerge daily – is critical for any digital project. Additionally, businesses need to secure the commitment of all team members, retain partner knowledge, and combine innovative thinking with a flexible and agile delivery while still holding on to a stable project methodology.

Building momentum towards the Intelligent Enterprise

By encompassing ten focus topics such as innovation services, co-design, architecture planning, analytics, and data management to implementation support and safeguarding, we are helping customers, like MABE, gain the transparency they need.

With the New SAP MaxAttention portfolio, our customers’ front offices have the baseline foundation and momentum to realize their vision of the Intelligent Enterprise. Every day, we see our customers run with great focus, agility, and speed. With our offerings, we are helping customers all over the world scale their technology implementations to meet specific needs by putting them front and center as we support their adoption of the latest technologies.