Customer Relationship Management Blogs by SAP
Stay up-to-date on the latest developments and product news about intelligent customer experience and CRM technologies through blog posts from SAP experts.
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winnietran
Advisor
Advisor
At SAP, our customers are at the center of everything we do. Our goal is to help them be amazing, every time, as they deliver exceptional experiences to their customers. To accomplish this, we bring decades of industry knowledge to help our customers solve their most complex challenges and deliver on their brand promise. In this webinar series, hear how Intelligent CX from SAP can help you deploy a connected, insightful, and adaptive solution across all functions and systems in your organization to create worthwhile customer experiences they won’t forget. We’re bringing together experts from different industries, functions, and partners to discuss the challenges and opportunities to create better customer experiences in our Intelligent CX webcast series in August.  Don’t miss out and register for the webcast topic now!

 

TUESDAY, AUGUST 22nd


The Next Generation of Intelligent CX


11AM EST


Regardless of your industry, customers have come to expect that you are able to deliver frictionless, personalized experiences catered to their specific needs. Customer experience plays a critical role in ensuring you can meet these expectations while still driving profitable growth and future proofing your business. To pull this off, you must deeply understand your customers. You must be able to glean real-time insights by connecting data across your entire enterprise – from operational data, such as supply chain, inventory, and orders, to contextual data, such as customer preference, propensity to buy, and demographics. In this webinar, join our experts to learn how connecting important operational data to insightful contextual data can help you deliver exceptional experiences, resulting in higher customer lifetime value and long-term customer loyalty.

Speakers

Meghann York, Global Head Product Marketing for SAP Customer Experience

Akhil Chityal, Digital Technology Leader, Deloitte Digital

Mike Templeton, Director of Digital Experience, Casey’s

Registration Here

 

Increase Profitable Growth with the Intelligent and Adaptive Approach to Commerce


12PM EST


Commerce organizations are always on the lookout for new opportunities to increase profitability, especially under the ongoing economic uncertainties and heightened competition in the market. This is why businesses adopt hybrid composable commerce with the intelligent and adaptive approach to stay agile and flexible and maximize revenue opportunities. In this session, the commerce experts from SAP, Mirakl, and Hewlett Packard Enterprise will discuss the important role of hybrid composable commerce and how Hewlett Packard Enterprise’s digital commerce journey has evolved by taking the intelligent and adaptive approach with SAP Commerce Cloud and Mirakl.

Speakers

Jehan Vichhi, Senior Director, Solution Management, SAP Commerce Cloud, SAP

Hament Dudeja, Business Architect, Hewlett Packard Enterprise

Haanee Monem, Director of Client Success, Mirakl

Registration Here

 

WEDNESDAY, AUGUST 23


Breaking Down Silos: Intelligent Sales Enablement


12PM EST


Sales organizations are under constant pressure to deliver positive results and drive revenue, but modern selling is anything but simple. Buyers have more options, more conditions, and more stakeholders. Join SAP, and our partner Mediafly for an in-depth discussion with Moen, one of North America’s leading faucet brands, covering the future of intelligent B2B sales. This conversation will explore Moen’s transformational journey today and what we might see from intelligent B2B sales in the future, covering topics ranging from generative AI to intelligent content engagement.

Speakers

Grant Smith, SAP Sales Cloud, SAP

Tony Kavadas, Global Alliances, MediaFly

Registration Here

 

THURSDAY, AUGUST 24


Digital Self-Service and Humanized AI: NiSource’s Customer Experience Transformation Journey


11AM EST


Explore how NiSource, a leading utility serving over 4 million energy customers across six states, has leveraged AI-powered chatbots and digital self-service technology to revolutionize customer engagement and drive exceptional customer experience. Their Connected Customer Experience (CX) Transformation project and Meter to Cash project, focuses on streamlining operations, empowering customers, and building community partnerships. The implementation of AI-powered chatbots has become a key differentiator for NiSource, setting new standards for CX innovation. These chatbots enable human-like conversations, providing immediate, accurate answers to critical questions and seamless transitions to live chats with service agents. Join the session to learn from NiSource's success story, and discover how AI-driven technologies can revolutionize customer experiences in the utility industry.

Speakers

John Heald, Global Vice President for SAP CX Sales & Service

Darren Brady, Chief Customer Officer, SEW

Viji Jagabandhu, Director of Transformation Delivery, NiSource

Registration Here