You may have recently seen in the news that Emarsys has joined the SAP family.
If you are not aware, Emarsys is a leading independent omnichannel customer engagement platform (CEP) provider and will join SAP Customer Experience solutions, specifically SAP Marketing.
By empowering digital marketing leaders and business owners to accelerate business outcomes using omnichannel customer engagement platform, Emarsys allows customers to align desired business outcomes with omnichannel customer engagement strategies.
The solution brings powerful embedded AI-based automation, personalisation, segmentation and analytics capabilities to support our customers with 'commerce everywhere' strategy.
Currently with 1500+ customers worldwide, 800+ employees and 10B+ monthly personalised interactions, we are very excited to welcome Emarsys to our SAP Customer Experience solutions family!
We recommend you to watch this fantastic video to understand how Emarsys can bring value to your business.
A great example of successful Emarsys story is Salling Group. By utilising the solution they managed to increase their revenue by 35%, achieve 30% increase in open rate and 25% increase in revenue within 5 weeks. That is an incredible result!
You can find more information, as well as a video presentation from Jens Pytlich, Digital Matketing Manager, Salling Group here.