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Offer recommendations in an email

SauMaris
Contributor
0 Kudos

Dear experts,

could anyone explain the situation that we are having - offers from offer recommendation block in an email are seldom in a mixed sequence.

What I mean is that if we check offer recommendation "preview", we see offers sorted by ranking with most relevant on top. When we send an email, we take top 20 offers, but the sorting is opposite than it was in the offer recommendation "preview".

In the offer recommendation "preview":

Rank 1 - Offer A
Rank 2 - Offer B
Rank 3 - Offer C
Rank 4 - Offer D

When we send out an email, we get:
Offer D
Offer C
Offer B
Offer A

As I said it is not always the same. For some customers sequence is correct, for some - incorrect.

SCHNEIDERT
Active Contributor

Hi Maris,

just saw that there's a SAP Note concerning problems with offer recommendations in email campaigns for SMC 2005: https://launchpad.support.sap.com/#/notes/2940094

But since you're on on-prem I'm not sure if this may have same reason.

BR Tobias

SauMaris
Contributor
0 Kudos

No, does not seem that it is the right thing. There are no errors, just some users are getting offers sorted in opposite order. Not all, but some users.

Accepted Solutions (1)

Accepted Solutions (1)

SauMaris
Contributor

Thanks to SAP development team. Issue got fixed with a note 2959841.

Answers (2)

Answers (2)

BACKESSI
Product and Topic Expert
Product and Topic Expert

Dear Maris, I would suggest to create an incident. There are a lot of dependencies from the recommendation model and the email settings. So looks like someone from support has to have a deeper look in your system. Best regards, Silvia

KunalBansal
Active Contributor

Dear Consultant,

Can you please share some screenshot, this seems to be strange, Ideally it's should be A to D.

Thank you.

Best Regards,

Kunal Bansal, SAP Marketing Consultant

SauMaris
Contributor
0 Kudos

You can see side by side comparison and how top ranked offers are at the bottom.

Could it be that email html code could be messing up the sequence? I am asking because I can send to the same person empty email with just offer recommendations and I will get offers in a right sequence.