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New Features in CRM5.0 Marketing

Former Member
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Can anyone tell me what the new features are in CRM5.0 in particular the Marketing part.

Or if there is any specific documentation on what the new features are in CRM5.0.

I have looked in the sticky at the documentation links in there but none seem to specifically mention new features.

Any help appreciated.Many Thanks


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Former Member
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following are the highlights:

1. marketing resource management -> scanrio planning & digital asset management.

2.Rule based lead distribution

3. High-speed segmentation capabilities with the TREX search and classification engine, a standard part of SAP NetWeaver

4. Enhanced graphical user interface for Segment Builder to allow you to model target groups

5. Automatic lead creation via email campaign response, including surveys

6. New features for handling and routing bounced emails associated with campaigns

7. Introduction of Coupon Management, a closed-loop process including redemption rate prediction and success monitoring of discounts you provide to your customers

hope this helps, for detailed info please refer to release notes of 5.0.