In this blog, we will share three new videos highlighting our Customer Experience strategy at SAP. The first video provides an introduction of our strategy. Following the introduction, we will explore two related videos on the Business to Consumer (B2C) customer journey, and the Business to Business (B2B) customer journey. Direct links to the videos can also be found below each video.
This video series will enable you to understand how SAP is positioned to empower our customers with the tools and expertise necessary to succeed in today's B2B and B2C customer experience journeys.
Welcome to the World of SAP CX - Introduction Video (14 min)
Today, customers are in the driver's seat. Every interaction is an opportunity to deliver a meaningful, personalized customer experience. With intelligent data-driven insights as the foundation of every engagement, SAP CX empowers the transformation to customer centric, growth companies built on trust and exceptional loyalty. In this video Sven Feurer (Sr. Director, SAP CX) talks about market trends and the strategic direction of SAP CX solutions.
Direct link to the video can be found here.
Welcome to the World of SAP CX - B2C Customer Journey
In this demo you'll learn about the day in a life of an online retail prospect (B2C) and how SAP Customer Experience solutions work seamlessly together to deliver a hyper-personalized customer experience.
Direct link to the video can be found here.
Welcome to the World of SAP CX - B2B Customer Journey
In this demo you'll learn about the day in the life of a B2B buyer and how SAP Customer Experience solutions work seamlessly together to deliver amazing, personalized customer experiences. The demo covers SAP Customer Data Solutions, SAP Commerce Cloud, Emarsys, SAP Sales & Service Cloud as well as Qualtrics.
Direct link to the video can be found here.
Thank you for exploring The World of SAP Customer Experience Video Series. After watching these videos, you now have an overview of how SAP is positioned to empower our customers with the tools and expertise necessary to succeed in today’s B2B and B2C customer experience journeys.