CRM and CX Blogs by SAP
Stay up-to-date on the latest developments and product news about intelligent customer experience and CRM technologies through blog posts from SAP experts.
Showing results for 
Search instead for 
Did you mean: 

Join the Webcast on Thursday, March 3rd, 2022 4:00 PM CET, and understand how to collect interest-related information in your inbound channels and how to make use of it to identify the best audience for your campaigns and maximize your marketing impact.

Register for Thu. Mar 03.

The last year has been heavily impacted by the covid pandemic. Fueled by COVID-19, the global e-commerce revenue did a huge jump. In some markets, this situation led to a massive increase in competition as some companies have been forced to intensify their investment in e-commerce sales.
For marketing, this even increased the need to differentiate and provide the best customer experience to convert one-time buyers into loyal customers.

The basis for this remains unchanged: you need to know and understand your customer.

This Webcast will show how to make use of SAP Marketing Cloud's Customer Data Platform capabilities to build a comprehensive 360° profile of your customers and how to make use of this profile to find the best audience for your campaigns.


Please forward to anyone who it may concern.

We look forward to seeing you at the Webcast!

Watch the recording on-demand afterwards in the Webcasts Library.


Learn more about SAP Marketing Cloud, and connect with product experts to get your questions answered.