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On behalf of the SAP CRM & CX Product Learning CoE team, I am pleased to announce the official release of the updated SAP Customer Data Platform Implementation Training

C4H630 - SAP Customer Data Platform Implementation Training | SAP Training


Target Audience 

        • Business End Users

        • Technical Consultants

        • Functional Consultants

        • Solution Architects


Course Description

This course illustrates the main functionalities and concepts of SAP Customer Data Platform. It is designed to provide an in-depth understanding of the implementation of the key business scenarios of the SAP Customer Data Platform solution. Multiple hands-on exercises are used to facilitate the configuration options in the SAP Customer Data Platform. Hands-on activity includes customizing Profile and Activity Schema, ingesting data using build-in source applications, creating Indicators and Segments, downstreaming data to outbound applications and personalization marketing campaigns using audiences, CX Flows and Journeys. The course describes the B2B capabilities using Customer Data Platform Groups and Relationships. We recommend that you use your own machine for the best training experience.

Course Highlights

This course will prepare you to:

  • Discuss the product capabilities and features of the Customer Data

  • Navigate the console and describe its functionalities

  • Navigate the Admin console and describe its functionalities

  • Identify the structure of a Customer Schema concept to create a new schema and interpret merging rules

  • Structure data and define how to link groups

  • Identify and outline privacy and trust mechanisms to ingest and downstream data

  • Explain the two views offered by SAP Customer Data Platform based on the confidence in the accuracy of the data

  • Explain the many ways to set up applications to ingest customer data

  • Classify your customer data by applying different criteria based on attributes, behaviours or activities

  • Connect SAP Customer Data Platform into destination systems to downstream customer data

  • Explain how SAP Customer Data Platform uses Audiences, CX Flows, and Journeys to group customers and personalize experiences

  • Describe the B2B capabilities using Customer Data Platform Groups and Relationships.



Visit the training shop to read the full description of both the course and certification and book your training.


Additional Updates – Enablement Videos

New SAP Customer Data Platform  videos are regularly added on

You can look at the release notes for the latest product updates.

If you have any questions related to SAP Customer Data Cloud, check here for questions asked by other community members or to ask new questions.

If you have any feedback or suggestions, please feel free to add a comment.