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In his keynote at SAP Tech Ed 2015, and a recent Blog post, Steve Lucas discussed the digital disruption. He states that SAP’s role in this digital disruption is to enable “organizations to become a Digital Enterprise that is simple, agile and responsive.” The technologies supporting this transformation are SAP’s S/4 HANA and HANA Cloud Platform.

In a blog summarizing his Strategy Talk from Tech Ed, Sam Yen discussed how “consumerization of IT, a simple and intuitive user experience is no longer a ‘nice to have’. It’s table stakes.”  Further, Sam discussed how Gartner reported that user experience is the number one topic of interest for SAP IT leaders.  Specifically, the issue our customers face, and another challenge of SAP is “How do we Scale User Experience in the Enterprise?” when enterprise UX is not as simple as consumer UX. 

“User Experience as a Service” (UXaaS) is SAP’s answer to this problem.

UXaaS is SAP’s cloud offering of tools and content that will enable customers to scale great user experience in their organization using the DISCOVER, DESIGN, DEVELOP, DEPLOY lifecycle.

SAP Fiori and WebIDE have already successfully established themselves as the tools that SAP customer and partners use to rapidly Develop and Deploy solutions. 

At SAP Tech Ed 2015, SAP announced two new products SPLASH and BUILD to address the critical Discover and Design phase wherein the opportunity to delight users is the highest and the cost to make changes the lowest.   

Splash was created to support non-designers with a gallery of inspirational application prototypes and design thinking artifacts that can be quickly downloaded and leveraged for new applications.  Users can “learn by doing” through easy-to-consume, bite sized guided learning materials that are fully integrated with BUILD for the design phase.

BUILD is the integrated research and prototyping tool that enables business owners to create interactive enterprise application prototypes without a single line of code. Users can start from an application discovered in the Splash gallery, upload hand-sketches or even drag and drop UI components from scratch. BUILD then enables collaborative refinement of prototypes leveraging real sample data and a set of user research tools including studies, surveys and usage analytics. The last step of BUILD speeds the handover to developers with code generation for WebIDE. 

From Design through Deployment, the future of enterprise UX is here.  We are excited to add BUILD and Splash to Fiori and WebIDE to support SAP’s Hana Cloud Platform.

We want you to be a part of this future and to try these new products for yourself.  Visit SPLASH at and also visit and sign up for the public beta release of the product. 

Follow us on Twitter  @BuildwithBuild and @Sap_SPLASH for the latest news and updates.

You can also read Sam Yen’s entire blog post here to see more about SAP’s UXaaS strategy. 

We welcome all of your questions and input in the comments section below!

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