SAP Marketing Cloud

Learn more about SAP Marketing Cloud – a product for marketers designed to deliver personalized brand experiences with intelligent marketing. Join this community to find out more about the product, connect with product experts to get your questions answered, and find helpful resources and information.

September 13, 2023.

SAP Marketing Cloud - B2B Enhancements

Join us to learn more about how you can use SAP Marketing Cloud´s 2308 new B2B capabilities, like Advanced Send On Behalf and Contact to Account Matching.

Release 2308 is Here!

The summer release of SAP Marketing Cloud is here with many new features! Read our blog post that highlights some of the features.

Email Lite Editor UX Improvements

This session demonstrates the further improved user experience when designing emails in SAP Marketing Cloud’s 2302 release.

Integrate with Google Analytics 4

Watch this webcast to learn how to create interactions with GA 4 Queries, enrich interactions of type “Sales Orders” with GA 4 data, match and merge contacts with GA 4 Queries.

Custom Views in Segmentation

Watch this webcast to learn why in most cases custom views can be avoided with the help of other means of extensibility like custom fields and custom business objects.

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