The Consumer Products Industry is facing enormous competitive pressures as they compete for consumer wallet and apply promotional trade spend (second highest cost next to cost of goods sold for a CP company) for market share. As a result of this pres...
Don't Just Manage Your Trade Promotions — Optimize Them The expense of promotions represents the second highest single line item in the corporate budget, after the cost of goods. So ensuring that this money is spent effectively is no small conc...
Trade Promotion Management EvolutionSAP has made significant investments in developing a comprehensive integrated SAP® Trade Promotion Management (TPM) solution. With the integrated back-end processes, the TPM solution provides accurate accounting of...
Usability ... Call For Action !!!
Everybody talks about usability, you can google usability and you'll find 25,100,000 hits. Very impressing ...
In my experience usability is one of the buzzwords if something feels wrong or if someone is not feel...
Trade Promotion Management in CRM 2007 - What is your working context? Working as a product manager, thinking about competition and doing analysis of the same in your domain (CRM for consumer products industry, especially Trade Promotion Management ...
More details here: SAP Partners with Haub School for Student Competition | Saint Joseph's UniversityAnd yes, we continue this year and build on last year's success.Best regards,Timo
Hi Venkat,There has been a charge back recovery process with 6.0 (CRM2007) and based on customer feedback, we improved the functionality in a SP for 6.0 to make it even more integrated with ECC.The functionality should be documented and available in ...
Hi Jens,Thanks for pointing out a bug in the documentation I checked it with my colleagues (thanks to Ed, Michael and Chantal) and target groups are supported from CRM2007 onwards in combination with ECC6. Since CRM 2007, we can generate the conditi...
Hello Kripa,We are aware of that hot topic and we see TPO and TPE as the new power couple. TPO will be the next step in our roadmap. You may find more information about our activities in this blog: http://www.sdn.sap.com/irj/scn/weblogs;jsessionid=(J...
