Technology Blogs by SAP
Learn how to extend and personalize SAP applications. Follow the SAP technology blog for insights into SAP BTP, ABAP, SAP Analytics Cloud, SAP HANA, and more.
Showing results for 
Search instead for 
Did you mean: 


We are pleased to inform you about the upcoming SAP MaxAttention Summit 2024 to be held April 23-25 in Heidelberg, Germany.

We’ll share and discuss best practices for maximizing value from ERP-centric SAP landscapes and enabling transformation with the latest SAP features: 

  • Increase agility and benefit from recent innovations and technical adoption by moving to SAP S/4HANA Cloud through RISE with SAP. 
  • Achieve a clean core with SAP Business Technology Platform and AI-powered tools and services. 
  • Explore further SAP capabilities included in mobile applications, SAP Datasphere, and SAP Analytics Cloud. 
  • Improve operational efficiency with SAP cloud solutions for supply chain management and procurement, and drive business processes automation with SAP Signavio and LeanIX. 

We will offer a variety of sessions, including keynotes by SAP Executive Board members and leaders, customer experience sharing, and eXpert eXchange with SAP solution experts. You can meet with SAP executives for individual conversations and leverage networking opportunities with other SAP MaxAttention customers and the SAP expert community.  

In addition, there is the possibility to combine the summit participation with a visit to the nearby SAP headquarters for pre- or post-event meetings with SAP MaxAttention experts and SAP Product Engineering.

Please find the current agenda here.

In case of any questions please feel free to contact us.

We look very much forward to the SAP MaxAttention Summit in Heidelberg!