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In this video recorded at SAPPHIRE NOW 2014 in Orlando, San Jose Sharks COO John Tortora talks about how his organization uses SAP to run their business.

Tortora explains how SAP Jam helped them tackle the challenge of cross-departmental communication, and how it allows them to share key information and make better connections.

During his presentation, Tortora said that SAP Jam has taken collaboration at his organization to the next level. He said that it’s been especially helpful in the marketing department, which supports every department in the company and works with external agencies and vendors. Because of the number of staff and the variety of projects in progress, it had become harder to collaborate using only meetings, email, and phone calls.

With SAP Jam, the San Jose Sharks now have a single platform that anyone can access from anywhere. They can now share dynamic timelines and documents with the entire company, edit and review commercials with outside agencies, and create special project groups to enhance brainstorming and improve the execution of projects.

Three months after going live with SAP Jam, 90% of employees in the San Jose Sharks organization are now using it.