AFSUG & SAP: A New Era of Support — Join Our Executive Series and Onsite Event in Cape Town

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AFSUG & SAP: A New Era of Support — Join Our Executive Series and Onsite Event in Cape Town

Together with AFSUG, the African SAP User Group, SAP’s Customer Support organization is launching a series of high-impact remote sessions — all leading up to an exclusive onsite event in Cape Town in March 2026. This program gives customers a unique opportunity to learn directly from SAP executives and experts, discover the future of support, and experience how AI, automation, and preventative practices are reshaping SAP’s entire support landscape. Whether you want to understand SAP’s proactive support strategy, get hands-on with the latest digital experiences, or explore agentic AI in real customer scenarios — this series is built for you.

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Why This Series Matters

SAP Support has evolved far beyond “break/fix.” Today, it is:

• A strategic advantage, not an insurance policy
  SAP customers choose us because we help them run better, scale smarter, and stay ahead.
• Preventive and predictive by design
  Programs like Black Friday / Cyber Monday Readiness demonstrate how SAP reduces risk before issues arise.
• AI-powered, human-backed
  Agentic AI, prescriptive guidance, and intelligent digital entry points give customers immediate access to insights and the right expertise.
• Embedded across the entire lifecycle
  Support is now a built-in value multiplier — from onboarding to transformation to continuous optimization.
• Customer outcomes at the center
  Stability, performance, resilience, and continuous improvement aren’t extras — they’re expectations.
• A blueprint for operationalizing AI
  SAP Customer Support is the frontrunner in adopting agentic AI inside SAP — and showing customers how to scale AI safely and practically in their own environments.

Join our experts as they unpack these themes in four remote sessions — each one providing unique insights and previews of what awaits at the onsite event in Cape Town.

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Remote Session Series

1. November 27, 2025 — 3–4 PM CET / 4-5 PM SAST

From Reactive to Proactive: How SAP’s Support Strategy & Agentic AI Are Reshaping the Future

Speaker: Stefan Steinle, EVP & Head of Customer Support & Cloud Lifecycle Management, SAP SE

Support is shifting from reactive problem-solving to strategic enablement. Stefan Steinle will walk attendees through SAP’s future support strategy — one that is predictive, preventative, and deeply infused with agentic AI.

You’ll learn:

• How SAP is moving toward proactive and preventative support models
• How agentic AI analyzes telemetry, detects risks, and takes safe autonomous action
• How disciplines from BF/CM Readiness are expanding into daily operations
• A live demo on proactive support identifying “Go-Live endangered” situations
• A first look at what awaits at the Cape Town onsite event — including Support Accreditation

👉Register now to secure your place.

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2. December 11, 2025 — 3–4 PM CET / 4-5 PM SAST

Reinventing Support – Self-Services, Real-Time Assistance & the Power of AI

Speaker: Mohammed Ajouz, SVP & Global Head of Technical Support, SAP Americas

Traditional support is being reinvented. Mohammed Ajouz will showcase how SAP delivers intelligent, connected, and customer-centric services.

In this session, you’ll explore:

• Smarter, always-available self-services
• Live channels for real-time engagement
• Agentic AI that supports — and acts — on your behalf
• How AI and LLMs transform knowledge, case resolution, and insights

You’ll also get a preview of the onsite workshops and simulations — and how to earn the SAP Support Accreditation Certificate in Cape Town.

👉Register now to secure your place.

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3. January 21, 2026 — 3–4 PM CET / 4-5 PM SAST

SAP Cloud ALM as Your Transformation Execution Platform

Speaker: Sören Ruder, SVP & CPO, Global Head of Customer Experience & Solutions, SAP SE

Transformation succeeds when tools work together — not in silos. This session shows how SAP Cloud ALM unifies processes, architecture, testing, and operations into a single AI-infused orchestration layer.

Learn how Cloud ALM:

• Aligns Signavio processes directly with project scope
• Synchronizes landscape models from SAP LeanIX
• Coordinates manual and automated testing
• Orchestrates ABAP and non-ABAP change processes
• Uses intelligent event processing to reduce noise and automate remediation
• Delivers real-time dashboards with embedded analytics

Sören Ruder will also preview deep-dive workshops happening onsite in Cape Town.

👉Register now for the January session.

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4. February 26, 2026 — 3–4 PM CET / 4-5 PM SAST

Intelligent Front Door Thinking

Speaker: Michelle Lewis-Miller, Head of SAP Support Digital Experience & Voice of Customer, SAP SE

Every customer journey starts with a digital front door — and SAP is reinventing it.

This session includes:

• Live demos of SAP for Me, the Get Support App, and the SAP Support Portal
• Insights into personalization, streamlined access, mobility, and new navigation patterns
• The debut of the SAP Support Accreditation Program

This is your best opportunity to get ready for certification onsite in Cape Town.

👉Register now for the February session.

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🌍March 26, 2026 — Onsite in Cape Town, South Africa

AFSUG & SAP: From Insights to Impact

All remote sessions lead to this highly interactive onsite event — bringing together SAP executives, experts, and customers for a full day of hands-on learning, networking, and certification.

Onsite Highlights:

• Keynote by Stefan Steinle: The Future of Support — Intelligent, Preventive, and Built for the Cloud Era

• Multiple expert deep-dives on:

  • SAP for Me & Built-In Support
  • Self-Services, Live Channels & AI
  • Preventive Support & Agentic AI
  • SAP Cloud ALM and the Integrated Toolchain
• Meet-the-Expert stations
• Direct networking with SAP executives
• SAP Support Accreditation — completed onsite with printed certificate

This is the moment where everything comes together — strategy, demos, hands-on labs, customer stories, and the opportunity to connect directly with the people shaping the future of support.

👉Registration opens soon — reserve the date now.

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Join Us for the Full Journey

These remote sessions and the Cape Town onsite event offer an exceptional opportunity to:

• Learn from SAP’s top executives
• See agentic AI in action
• Strengthen your SAP expertise
• Network with industry peers
• Earn your official SAP Support Accreditation

Don’t miss your chance to be part of this evolution.
Register for the sessions, mark your calendar for Cape Town — and join us as we shape the next era of SAP Support together.