This is a new functionality/switch in SRM713 release: SRM_703_SOCO_FORWARD_TEXT
If it is activated, you will see this item text type in SC.
This switch allows an operational purchaser to mention a reason for forwarding a shopping cart item to another purchasing group in the Sourcing application.
It is revertible, and if you don't want it, you may deactivate this switch.
SAP Supplier Relationship Management
Activate/Deactivate Reason for Forwarding a Shopping Cart
The related two notes to fix some bugs in this switch are as below:
2318267 - Shopping cart item text 'Forward Text Item' is shown irrespective of the 'forward text' switch status.
2318347 - Side effect of note '2318267'