Customer Relationship Management Blogs by SAP
Stay up-to-date on the latest developments and product news about intelligent customer experience and CRM technologies through blog posts from SAP experts.
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Yet, almost 20 years ago, Porsche (the German sports car maker) was on the verge of insolvency. In 1993, they reported a net loss of 122 million euros ($162 million) and sales of no more than 14,000 cars. It was at that point that a new Chief Executive Officer, Wendelin Wiedeking entered the picture. By
consequently practicing the Kaizen techniques, Wiedeking managed a successful turnaround and Porsche became the world’s most profitable carmaker.

As far as good, but have you ever thought about what Kaizen, Change Management and Software implementations do have in common? - No? Then join our live webcast on Tuesday, Nov 26, and listen to Mrs. Géraldine Taiano (IT Consultant at Hapimag AG ) and experience how Hapimag managed the implementation of a new Customer Relationship Management software by using the Kaizen approach.

In addition to this specific case Mr. Cristian Wieland (Pierre Audoin Consultants (PAC) GmbH) will share PACs findings on successful change management processes and discuss advantages and benefits of the Kaizen approach in software implementation projects with Mrs. Taiano and with Mr. Oliver Schuck (Head of SAP Rapid Deployment Solutions Sales at SAP).


Get ready to speed up your change management processes as well, and join our live webcast on Tuesday, November 26th, 2013, 11:00-12:00 am CET  (it is free of charge), and discuss with our experts.