Customer Relationship Management Blogs by SAP
Stay up-to-date on the latest developments and product news about intelligent customer experience and CRM technologies through blog posts from SAP experts.
Showing results for 
Search instead for 
Did you mean: 
Since this is blog post, let’s make it clear that this is my personal opinion. I strongly believe that at SAP we have the most complete and effective portfolio for Sports & Entertainment industry. With this portfolio we are helping the clubs, players and staff to focus on their main tasks to get the best results.

Let me quickly highlight some of our solutions here:

SAP Sports One – SAP Sports One takes professional sports team management to a new level. Available for soccer, ice hockey, basketball, handball, skiing, and rugby, the software helps clubs and organizations digitalize sports performance management by coordinating all administrative, training and team management, scouting, and medical processes.
Product Page:

SAP Customer Checkout – SAP Customer Checkout gives your sales staff the point-of-sale (POS) functionality they need to excel. Designed for sports and entertainment, retail, merchandising, and catering businesses. The solution supports all common POS requirements from sales, payments, discounts, to loyalty management to streamline their processes. Use as standalone solution or integrate with our ERP software for even more options.
Product Page:

SAP Event Ticketing – SAP Event Ticketing is a cloud ticketing software that helps you to manage tickets, customers, and event processes quickly and efficiently. The product enables you to utilize social media and mobile devices to increase ticket sales.
Product Page:

The products mentioned above + other solutions like SAP ERPs and SAP CRMs can help companies from Sports and Entertainment industry to score their goals on their main pillars:

  • The perfect fan / customer experience;

  • The venue, bringing a smart / connected stadium concept;

  • The clubs, teamsplayers and federations, having a 360º view of the working group, allowing them to focus on what they know best.

Like in other industries, SAP provides an E2E solution. Our portfolio provides solutions to be used before, during and after the events / matches.  Do you want to know more about what else we have? Check SAP Sports & Entertainment page.

If you are a sports fan like me, enjoy the content above!
1 Comment