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Disable Hard Bounce Behavior in MC in general

SCHNEIDERT
Active Contributor
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Dear Experts,

is it possible in SAP Marketing Cloud to "disable" the HARD_BOUNCE functionality in general?

I know per default when receiving a HARD_BOUNCE interaction, the email is deleted from the contact.

But hopefully there could be a workaround for that behavior using a BAdI... Our problem is that we get some hard bounces delivered that aren't really hard bounces (so they happened by any mistake)...

The best would be to handle the behavior based on the DSN code, but I don't know if it is possible in that detail.

Any help is much appreciated!

BR Tobias

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Answers (1)

Answers (1)

vervinckt_joyca
Active Contributor

Hi Tobias,

Yes, there's a badi for that 🙂

You can read about it on https://blogs.sap.com/2016/11/09/hybris-marketing-email-campaigns-feedback-handling-amazon-ses/.

The Hard Bounce behavior is part of the sample code, so it should be possible to overwrite that logic.

Kr

Joyca

SCHNEIDERT
Active Contributor
0 Kudos

Hi Joyca,

thank you so much for your quick reply! Will let our developer check that. Hopefully it works since we definitely don't want to have that behavior.

BR Tobias