Website personalization (non-SAP website)

[JoycaVervinckt]

Hi all,

We would like to activate a website personalization scenario, like the one Commerce Cloud uses when integrating with Marketing Cloud. But on a non-SAP webiste.

I've been looking for the API's that the Commerce integration calls.

On this page, I found sample code for "Getting campaigns for the current user with the specified filters":

https://<Server>:<Port>/sap/opu/odata/sap/CUAN_INITIATIVE_SRV/Initiatives/?$select=Name,Description,... eq '' and Search/TileFilterCategory eq '1' and (Filter/InteractionContactId eq '1d998c85cc3d5205' or Filter/InteractionContactId eq 'john.dempsey@hana.com') and (Filter/InteractionContactIdOrigin eq 'EMAIL' or Filter/InteractionContactIdOrigin eq 'COOKIE_ID')

But when I try to call that on my Marketing system, it returns no results (with an email address that I have verified that is part of multiple active campaigns).

When I just pull a list with

https://<Server>:<Port>/sap/opu/odata/sap/CUAN_INITIATIVE_SRV/Initiatives

I can see that

- Search/TileFilterCategory is always emtpy for all my campaigns

- Category/CategoryCode is mostly CME, for Automated Campaign.

But even when adjusting the filters in the url accordingly, I still get no results.

I can also see that this part of the reply (in my full list call) is also always empty:

                <d:Filter m:type="CUAN_INITIATIVE_SRV.InitiativeFilterCT">
                    <d:InteractionContactIdOrigin></d:InteractionContactIdOrigin>
                    <d:InteractionContactId></d:InteractionContactId>

So of course, when filtering on those, it's logical there is no result.

But why would that be always empty in my system then...

And how could I correctly make a call from my websites, that can verify whether a specific website visitor, is part of a specific campaign/TG? (I am already receiving the contact data from my website with a custom origin: Z_WEBSITE).

Thanks for your insights!

Kr

Joyca

[JoycaVervinckt]

I think I found the mistake.

The email address I was testing with, contains a + sign.

I encoded the + sign, and now I do get results.

So this call does return some campaigns!

https://server/sap/opu/odata/sap/CUAN_INITIATIVE_SRV/Initiatives/?$select=Name,Description,Initiativ... eq 'CME' and Search/TileFilterCategory eq '' and (Filter/InteractionContactId eq '1d998c85cc3d5205' or Filter/InteractionContactId eq 'test.address.delaware%2B2@gmail.com') and (Filter/InteractionContactIdOrigin eq 'EMAIL' or Filter/InteractionContactIdOrigin eq 'COOKIE_ID')

[SCHNEIDERT]

Hi Joyca,

I've just tested the case mentioned by you on our demo environment and got the same results and behavior like you described.

Did you already check how a request from SAP Commerce looks like when it checks if a user is in a specific campaign to personalize the shop (Segmentation Scenario)? Maybe that would help to adapt it later on.

I will try to do some tests and come back to you if I could find out anything.

BR Tobias

[JoycaVervinckt]

Thanks Tobias,

We don't have an active demo integration with commerce running currently, so I can't check what Commerce actually calls...

But on this topic someone described the same problem, describing that commerce does actually make those calls. https://answers.sap.com/questions/13021321/sap-marketing-campaign-restriction-from-smartedit.html