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Transfer interest and interactions through SAP CDC to SAP Marketing Cloud

valentinamed
Participant
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593

Hi Experts,

Is there any possibility to transfer interactions and interests from web page, through to SAP Customer Data Cloud to SAP Marketing Cloud?

BR,

Valentina

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Answers (2)

Answers (2)

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Hi,

Did you manage to integrate interactions and interests?, or just Contact data and custom fields are possible to share between the systems? Do you know if the Corporate Account API is supported to be integrated ?

Regards,

JuanC

spu230479
Participant
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Hi valentinamed it is possible to create custom data attributes in SAP Customer Data Cloud and map these data fields to a corresponding field within SAP Marketing Cloud. Our developers guide provides some instructions how this can be achieved https://developers.gigya.com/display/GD/SAP+Marketing+Cloud there is also an integration video that would be worth viewing https://enable.cx.sap.com/playlist/dedicated/89743651/1_tp5sxm61/1_bx7tejlb

It would be worth engaging with our Professional Services teams to discuss the type of interactions and interests you wish to capture and how you would like these to be consumed within SAP Marketing Cloud and how a user will be able to set/unset these attributes as they will be able to provide some best practice implementation advice.

Thanks

Stephen