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Tracking Landingpage performance from SAP Marketing Cloud

stefansickert2
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Hi,

Is it correct that the performance (views, clicks etc.) of a landingpage (without a form) created and published within SAP Marketing Cloud is not tracked automatically like it is, when using a form itself (=form analytics available)?


Standard documentation https://help.sap.com/docs/SAP_MARKETING_CLOUD/b88f770e4b7c4ecead5477e7a6c7b8f7/340dc390187e433fb6b03...

and the pre-defined reports do not look like a usable options on the question "How many user visited and clicked on my landingpage?"
Is this a bug, by design or do I miss something? (No SAP Analytics Cloud in place)

What is your best practice to approach this?

Many thanks in advance, best regards, Stefan

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stefansickert2
Participant
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Hi Community,

does anybody using external tracking scripts with the landingpages of SAP Marketing Cloud? It would be great to get some input how others manage this topic.

Many thanks and best regards, Stefan