SAP Marketing: Email "Send Parameters" and Live Target Groups

[former_member558862]

I have a question to one of my campaign setups I'm thinking about. Some email outbound interaction triggers a follow-up email. The follow-up email is scheduled with a delay of 14 days. Furthermore, a live target group is applied to the follow up action.

Here are my questions:

1. Is the live target group calculated in 14 days (scheduling of email sending) or is it applied directly after the first email was sent and the email outbound was triggered?
2. Since I suppose that it is directly applied: I have some requirement that the live target group is calculated when the email is sent. Is there some way to achieve this?

Thanks for the expertise.

[KunalBansal · Accepted solution]

Hello chackbusch,

Extending the Saravana's answer to help you understand further-

A Live Target Group contains no Contacts/BP, rather, it is calculated on fly when the trigger has to be executed. In your example, it'll be calculated on 14th day as per your setup and it'll work.

• I've a question for you, what business case you have to use a Live TG?
• I recommend to use a dynamic TG which will also act same way and will be resource efficient as well.

Thank you.

Best Regards,

Kunal Bansal, SAP Marketing Consultant

[former_member558862 · Accepted solution]

Hey kunalkumar.bansal,

we have some quite complex and customer-specific use case behind. The screenshot was only showing a little part.

Some more details: The first email sends some Qualtrics survey to the customers. After 14 days we would like to send some reminder. We will create CRM activities when the customer starts and finishes his survey. Those activities will be used for the live target groups in order to only contact customers who did not yet finish the survey. It would have been an issue if the live target group would have been calculated right after the outbound trigger since then no customer would have even started the survey. However, since it will be calculated at the time of sending, it will work for our use case.

BR

[former_member599277]

Hi Christian,

As per my understanding , Live Target group should be recalculated when the Email is sent , Ie on the 14th day when you have scheduled the campaign.

So ideally it should work for your requirement.

Regards,
Saravana.

[former_member558862]

Hey saravana92,

thanks for the response. I guess you are not aware of any documentation explicitly on that topic, right? At least the general doc on the "Send Email" action does not tell anything about that.

Guess I need to test it somehow.

BR

[MarkusGrant]

chackbusch ,

The documentation can be found here, including example cases:

https://help.sap.com/viewer/b88f770e4b7c4ecead5477e7a6c7b8f7/2102.500/en-US/283a6d0182f94ed0a414b27e...

[former_member599277]

Hi Christian,

The filtering based on Live Target Group has been explained in the below doc.

https://help.sap.com/viewer/b88f770e4b7c4ecead5477e7a6c7b8f7/2102.500/en-US/b1bc862b6ee14ba1b6cdca35...

Regards,
Saravana.