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How to configure Webhook to work with List-unsubscribe?

lllkirilll
Explorer
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1,474

Emarsys.
I have List-unsubscribe connected in my project. I want to receive data that the user clicked on the unsubscribe button and send it via Webhook to a specific endpoint. How to do it?
https://help.emarsys.com/hc/en-us/articles/360016272377-Best-practices-List-unsubscribe

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Answers (1)

canakalin
Explorer
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Hi Kirill,

As of my knowledge, there is no way to record the list-unsubscribe function from the email. If it was an Emarsys unsubscription link. It was possible. But there is another way you can go. When the contact clicks on the list-unsubscribe function on an email. The contact automatically gets opted out in the contact data(after a few seconds of delay). So, you can use a data change trigger on an automation program to record this change if you only use the list-unsubscribe function, of course, there is no problem. But If you use both the Emarsys unsubscription link and list-unsubscribe function, I think you can use a segment saying the contacts who didn't click the unsubscribe link on the email. So you can exclude these contacts who can unsubscribe from the link in the email instead of the list-unsubscribe function. So, you only have the contacts who unsubscribe from the list-unsubscribe function. Let me know if this works out for you.

BR,

Can

canakalin
Explorer
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Then, of course, you can use these contacts on your webhook according to your configuration at the end of your automation program. You can even save them as a update contact list node so you can see which contacts list-unsubscribe and had the webhook triggered.

lllkirilll
Explorer
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Thank you very much for your help. I got it. I have done this automation- Audience-focused journeys (Automation Center)
Now when users click the unsubscribe button, the required data is sent to my endpoint

canakalin
Explorer
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You are welcome. Glad to help.