Google Analytics 4 Implementation

[ismael_rufian]

Hi all, we recently found the need to implement Google Analytics 4 in our SAP Commerce. Checking the documentation in SAP, I only find that Hybris is prepared for the previous versions that we already know and have customised.

We would like to know if there is anything prepared for it before we get down to work and implement it ourselves. We also don't know if this is possible or if there is any other way, we have SAP Marketing Cloud integrated and we don't know if it can be useful for this.

Any comments or help would be appreciated.

Thank you very much in advance.

[angelahlincy]

Hi Ismael,

Thank you for reaching out. Yes, SAP Marketing Cloud is planning to deliver integration with Google Analytics 4 in future. Please look out for more information in What's New section in Release notes in future releases.

Best Regards,

Angelah

SAP Marketing Cloud.

[ismael_rufian]

Thank you very much for your reply, Angelah

Regards

[djboyd4715]

Hello charlesregin do you know if SAP will be doing the same for SAP Commerce Cloud + GA4

[isathore]

Dear David,

SAP Marketing Cloud cannot comment on another product's strategy and plans, even if it is a SAP product. Kindly post under the SAP Commerce Cloud community SAP Commerce Cloud | SAP Community.

Best Regards, Isabelle