false unsubscribe in trigger campaign - welcome mailing

[lisa_w]

Hello,

I have a trigger campaign that sends a welcome mail after the newsletter registration. When I click on the unsubscribe link in the welcome mail, I get a permission opt-out on my contact and not a subscription opt-out.

Where can I have adjusted a setting incorrectly?

With my other newsletter in the same marketing area the link works fine and I only receive the unsubscribe for the newsletter.

Or could there be problems because I have 2 subscriptions in one Marketing Area?

Actually I have all settings identical to the working welcome mail and I have also entered the appropriate communication category in the mail.

Thanks for tips.

Best regards,

Lisa

[SCHNEIDERT · Accepted solution]

Hi Lisa,

it sounds like you used the wrong Link Type in the email in Content Studio.

Make sure that you used "Easy Unsubscribe" instead of "Easy Opt-Out" for the Link in your email.

BR Tobias

[lisa_w · Accepted solution]

Hey Tobias,

I have checked this and I am using the correct unsubscribe link (Easy Unsubscribe) in the email.

BR

Lisa

[SCHNEIDERT · Accepted solution]

Hi lisa_w,

did you also maintain the communication category in the triggerbased campaign?

If it is maintained as well in the link as in the email settings and in the campaign, I don't know where this issue is originating from and would have to analyze in detail...

BR Tobias

[lisa_w · Accepted solution]

Hey Tobias,

I cannot maintain a communication category in the campaign.

[SCHNEIDERT · Accepted solution]

Hi lisa_w,

you can add that field using Adapt UI functionality. I never used it in trigger-based campaigns myself. But in automated (email) campaigns this field is responsible for making the unsubscribe for the communication category work.

So I would try to add it and provide the communication category there.

Let me know if it works, I'm very interested in.

BR Tobias

[lisa_w · Accepted solution]

Hey Tobias,

I did not even think about the UI adaptation.

Thanks, that was a good tip. I tried it and now it works perfectly.

Strange that it works for the other campaign even without the communication category in the trigger campaign.

Thanks for your help.

BR,

Lisa

[SCHNEIDERT · Accepted solution]

Hi lisa_w,

yes, that's what I'm also wondering about. Maybe it takes a "default" one... So to make sure that it always uses the right Communication Category I would also use that field in your other triggerbased campaign.

Glad to hear that it works 🙂

BR Tobias