Do I need E-Mail service provider to track sales campaign results on E-Mail metrics?

[Former Member]

Hi all,

I need to get some information about campaign result analysis in C4C sales environment Iike do I need any third party integration with Amazon web services or something like that to track clicked E-Mail amount or get hard and soft bounces ( E-Mail Metrics results) ? Can I get these kind of information without any E-mail provider integration?

[Former Member]

I guess regardless, Amazon web (or anther third party) or your own server you will need a program.

[former_member240432]

Hello Mertkan!

I hope you are doing great at itelligence.

Please check the KBA "2625882 - Unable To Find Checkbox "For bounced emails, assign task to account owner"; you can follow the below steps to add checkbox 'For bounced emails, assign task to account owner':

1. Go to the Sales Campaigns work center.
2. Go to Campaigns view
3. Open Campaign XYZ (XYZ represents campaign id).
4. Go to Details Facet/Tab.
5. Select Personalize -> Start Personalization option.
6. Hover the cursor on 'Details Facet' -> select the option 'Add Section'.
7. Select the 'Bounce Email'.
8. Apply.

This way any bounces that happen you will have a person aware of it. We hope this helps you 😃

[Former Member]

Hi Fabio,

I just followed the related KBA steps however I m not able to see the checkbox 'For bounced emails, assign task to account owner' as below screenshot. Should I something adjust in project scope? That's the second part of my question anyway.

4c-assign-task-for-bounce-e-mail.png

The first and also most important part of my question is how can I get these bounce E-Mails information? For example I m gonna send an E-Mail about my campaign ato the customers and then I want to check the amount of customers on E-Mail metrics on the Campaign Results Tab who open my relevant E-Mail.

As long as I can collect hard and soft bounce information, I will be able to assign task to the employee responsible to fix the issue.

So the question is how can I collect hard and soft bounces, do I need to use any service provider like Amazon or any SAP standard service for that or C4C sales standards quite enough to cover above issue?

Thank you

[former_member240432]

Hello again,

You need to enable the enhanced marketing functionality for it.

Also, please check this link, you can use analytics to see these indicators. E-mail metrics: Numbers per campaign, account and contact person and E-mail metrics: Rates per campaign, account and contact person seem to available to fit this need.