Campaign Unsubscribe Report (KPI)

[Former Member]

Dear experts,

I am wondering if there exist a standard SAP report that shows the number of unsubscribes per Campaign. That is, if I send a certain Campaign, how many people have unsubscribed from the newlsetter by clicking on the unsubscribe link in the body of the email?

I don't know if there is a standard report or KPI that gives us this information...

Thanks in advance!!

[Abd_Am_K · Accepted solution]

Hi Gerard,

You can check the different stories/Data Sources available here : https://help.sap.com/viewer/b88f770e4b7c4ecead5477e7a6c7b8f7/2005.500/en-US/2627e31d539447a3a41977cf...

Incase you don't find one matching your requirement, I would recommend you to check out the data sources and create a custom story. You may need to create a Custom CDS View using the interaction cube with filter for your Interaction Type NEWSLETTER_UNSUBSCR or what ever your interaction type is. This CDS View is then consumeable in Custom Analytics Query App where you can set the fields selection. This query can then be consumed in the SAP Analytics Cloud reporting tool by creating a model and connecting to the query via live connection. Using the model you can then create custom reports.

Best Regards,

Amer