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automation program: how to implement "did the contact open the email"

avishai-nutkis
Discoverer
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229

I want to implemet a "Email behvior check" that checks if the user has opened a (specified) email.

how coult be done?

all 3 options that are in the "Email behvior check" don't answer thta question/

Thanks,

Avishai

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WillYoung
Product and Topic Expert
Product and Topic Expert
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Hi avishai_nutkis, using that segment that I described above, you are not restricted to selecting individual emails, you can also select multiple email categories. You need to ensure that all the emails you want to include belong to one of the categories that you select, then it will work.

But timing will still be an issue. You basically have three options:

1) If you include the response check in the same program that sends the email, you will need to set a Wait node to give the contact time to respond. Even then, some contacts will respond after the Wait node window, and you will not engage with them - that is something you have to live with.

2) You have a separate, recurring program that checks for responses to any of the emails in your selected categories. This will ensure that you will always engage with anyone who has responded, but perhaps with a greater delay.

3) If you want real-time responses then you will need to use external events in the links to trigger the response in an Interaction program. You can use the same external event for all similar links if you want.

One final point - you would want to use Participation settings to ensure that the same contact does not receive multiple identical responses if they engage with multiple emails.

How you set up the program will ultimately depend on your use case, but I am sure that you can find the answer in either our Help Portal or in one of our Training videos.