Archiving data in SAP Marketing Cloud

[Former Member]

Hello,

does anyone now how archiving from data in SAP Marketing Cloud works?

e.g. I want to see the content and result from campaign X wich was set in 2015 and compare it with my actually campaign?

[KunalBansal]

Hello Christiane,

You should be able to see all the past Campaigns.

You can archive/retire the Interactions, but as per my knowledge, the Campaigns will be there.

Kind Regards,

Kunal Bansal

SAP Marketing Cloud, Consultant

[Former Member]

Thanks Kunal!

[KunalBansal]

Hello Christiane,

Could you please elaborate further to help us understand your query?

Kind Regards,

Kunal Bansal

SAP Marketing Cloud, Consultant

[Former Member]

Hi Kunal,

thanks for replying! In our case we would like to store the data through years and use them for comparission. So the question is, how long is data (e.g. a campaign) stored in the sap marketing cloud? Is it possible to see how the campaign worked 10 years ago? Is there any historical area?

Thanks!

Christiane