Hi everyone, I'm excited to share our latest deep dive videos as part of the SAP Product Inspiration Series 2025 focusing on innovations across SAP CX and Consumer Industries.
Wave #2 (May 2025):
1. Akeneo Product Information Management for SAP Commerce Cloud in Action
Emma Le Goff, Product Manager at Akeneo, provides an overview on Akeneo's Product Cloud and how it integrates with SAP CX. Watch this product inspiration video to learn how AI-powered integration is reshaping customer experience, as well as the real-world customer success stories showcasing the benefits of Akeneo Product Cloud in partnership with SAP.
The key highlights shared in this video are:
00:27 - Why Akeneo Product Cloud and SAP?
01:58 - What business value does your solution offer?
03:51 - Which role does AI play in Akeneo Product Cloud?
05:40 - Start of the demo
06:24 - Demo: Manage products in Akeneo PX Insights
07:07 - Demo: Generate new product description using Gen AI in Akeneo
07:18 - Demo: Change product image using Akeneo SmartEdit
07:29 - Demo: See results in SAP Commerce Cloud
07:42 - Demo: Manage integrations via SAP Integration Suite
08:14 - Demo: Check product details in SAP Commerce Cloud Admin Cockpit
08:43 - Demo: View product performance in Akeneo PX Insights
09:39 - Summary: Intelligent CX from SAP
2. Gen AI powered Business Information Extraction for SAP Enterprise Service Management
See how Generative AI is transforming SAP Enterprise Service Management! Join Shanna Bauer (Product Manager, SAP Business AI) and Viswa Manapetty (Lead Product Manager, SAP Enterprise Service Management) as they explore the business value of Business Information Extraction within SAP ESM. Discover how AI-driven automation simplifies processing payment advices, sales order changes, and even handwritten cheques. Watch step-by-step demos and learn how customers can adopt these innovations to boost productivity and streamline workflows.
The key highlights shared in this video are:
00:26 - Why Generative AI in SAP Enterprise Service Management?
02:05 - What business value does Business Information Extraction in SAP Enterprise Service Management provide?
03:54 - How can customers adopt Business Information Extraction in SAP Enterprise Service Management?
05:26 - Start of the Demo
05:40 - Demo: SAP Enterprise Service Management (ESM)
06:10 - Demo: Creating new cases for incoming Payment Advices, Sales Order changes and Handwritten Cheques
07:34 - Demo: Process Payment Advices using Business Information Extraction
10:22 - Demo: Process Sales Order changes using Business Information Extraction
11:35 - Demo: Process Handwritten Cheques using Business Information Extraction
14:19 - Summary: Intelligent CX from SAP
3. Intelligent Selling with Joule in SAP Sales Cloud and S/4HANA Cloud in Action
Discover how Joule, SAP’s AI copilot, boosts productivity in SAP Sales Cloud Version 2! Join Shanna Bauer (Product Manager, SAP Business AI) and Rishi Hemdev (Product Manager, SAP Sales and Service Cloud Version 2) as they showcase Intelligent Selling with SAP Joule. Learn how sales reps can leverage Joule to manage accounts, access key metrics, identify business strategies, generate talking points, and seamlessly convert leads into opportunities.
The key highlights shared in this video are:
00:48 - Why Joule AI copilot in SAP Sales Cloud Version 2?
02:08 - For which scenarios can Joule help simplify the work of sales reps?
03:28 - How can customers activate Joule in SAP Sales Cloud Version 2?
04:45 - Start of the Demo
06:12 - Demo: Using Joule to open My Accounts
06:36 - Demo: Using Joule to get an Account Overview
07:02 - Demo: Using Joule to show Key Metrics of an Account (incl. S/4HANA)
08:10 - Demo: Asking Joule about Current Challenges of an Account
08:37 - Demo: Asking Joule about the next Meeting with this Account
09:32 - Demo: Asking Joule about the Business Strategies of an Account
09:50 - Demo: Using Joule to show Leads for an Account
10:24 - Demo: Using Joule to get an Overview of a Lead
10:59 - Demo: Using Joule to get some Talking Points for a Lead
11:58 - Demo: Asking Joule about how to convert a Lead into an Opportunity (SAP Help Portal)
13:04 - Demo: Using Joule to open a Lead
14:56 - Summary: Intelligent CX from SAP
4. Contentful Composable Content Platform for SAP CX
Mike Neynolds from Contentful provides an overview on Contentful Composable CMS and how it integrates with SAP CX. Watch this product inspiration video to learn how AI-powered content generation and its integration with Customer Portals running on SAP Commerce Cloud.
The key highlights shared in this video are:
00:41 - Why Contentful and SAP CX?
01:52 - What is the value proposition for this joint solution?
03:10 - How is Gen AI used at Contentful to drive business value?
04:52 - Start of the Demo
05:04 - Demo: Contentful B2B Customer Portal
06:07 - Demo: Contentful B2B Customer Portal - Articles
07:15 - Demo: Contentful Composable CMS - Overview
07:44 - Demo: Contentful Composable CMS - Add a new article
08:25 - Demo: Contentful Composable CMS - AI & Automation
08:55 - Demo: Contentful Composable CMS - AI Actions
10:21 - Demo: Contentful Composable CMS - Generate blog post from existing content
16:25 - Demo: Contentful Composable CMS - Find additional AI apps from Marketplace
17:15 - Demo: Contentful Composable CMS - Continue with the blog post creation
20:39 - Demo: Contentful Composable CMS - Generate alternative text for blog post
22:05 - Demo: Contentful Composable CMS - Translate the description of the blog post
23:05 - Demo: Contentful Composable CMS - Generate teaser for blog post
24:52 - Demo: Contentful Composable CMS - Translate all other texts of the blog post
26:15 - Demo: Contentful Composable CMS - Define experiences for articles page
27:42 - Demo: Contentful B2B Customer Portal - Result of new blog post
28:34 - Summary: Intelligent CX from SAP
Join your hosts, Ken Fajardo (VP of Product Management, SAP Application AI) and Sven Haiges (Tech Strategist, SAP Application AI), as they introduce the powerful SAP CX AI Toolkit and showcase the exciting new features in its latest release. In this deep dive, you'll get a live demonstration of:
01:50 - The vision of the SAP CX AI Toolkit
11:55 - Demo: SAP CX AI Toolkit for SAP Cloud for Customer (C4C)
12:52 - Demo: Using Service Agents in SAP C4C
18:06 - Demo: Agent Builder
19:08 - Demo: How to configure a Q&A Agent
23:29 - Demo: How to create a new AI Agent
28:16 - Demo: How to configure a Shopping Agent
31:13 - Summary: Intelligent CX from SAP
6.Connecting Customer-Centric Service to Inhouse-Repair across SAP Business Suite
Alexandra Altermann, Solution Manager for Industrial Manufacturing, and Martin Lenz, Product Expert for SAP S/4HANA at SAP provide an overview on customer-centric service processes across SAP Business Suite. Watch this product inspiration video to learn about the seamless integration between SAP Service Cloud Version 2 and SAP S/4HANA Cloud for service management with a focus on in-house repair scenarios. The key highlights shared in this video are:
00:58 - Why does SAP innovate in the area Customer-Centric Service and In-House Repair?
02:32 - Which scenarios does the new integration across SAP Business Suite offer?
04:06 - How can customers implement this new solution?
04:53 - Start of the Demo
05:05 - Demo: Receive incoming customer call in SAP Service Cloud Version 2 Agent Desktop
05:28 - Demo: Create Service Order in SAP Service Cloud Version 2
09:17 - Demo: Access S/4HANA Service Order from inside SAP Service Cloud Version 2
09:59 - Demo: Add In-House Repair Objects in Service Order
10:54 - Demo: Create Returns Order in SAP S/4HANA
11:50 - Demo: Execute and Confirm In-House Repair Process in SAP S/4HANA
14:14 - Demo: Keep full transparency of Service Order in SAP Service Cloud Version 2
15:18 - Demo: Start Billing for Service Order in SAP S/4HANA
16:43 - Demo: Complete all In-House Repair Objects
17:34 - Demo: Analyze Product and Service Margins in SAP S/4HANA
18:39 - Summary: Intelligent CX from SAP
7. Seamless Customer-Centric Service Order Management across SAP Business Suite
Alexandra Altermann, Solution Manager for Industrial Manufacturing and Saurabh Pandey, Product Manager for SAP Service Cloud at SAP provide an overview on seamless customer-centric service order management across SAP Business Suite. Watch this product inspiration video to learn how to manage Service Orders in SAP Service Cloud Version 2 and how they integrate with SAP S/4HANA Cloud Private Edition. The key highlights shared in this video are:
00:57 - Why did SAP invest in this new integrated Service Order process?
01:37 - What concrete scenarios does this solution offer?
02:31 - How can customers adopt Service Order Management in SAP Service Cloud Version 2?
03:21 - Start of the Demo
03:32 - Demo: Incoming customer call in Agent Desktop of SAP Service Cloud Version 2
04:00 - Demo: Create Service Order in SAP Service Cloud Version 2
07:47 - Demo: Display Service Order in SAP S/4HANA Cloud Private Edition
09:27 - Demo: Continue the Service Process in SAP Service Cloud Version 2
13:22 - Demo: How to configure Service Order Processes in SAP Service Cloud Version 2
15:03 - Summary: Intelligent CX from SAP
Enjoy and please reach out if you have any questions.
Back to the Product Inspiration Series 2025 | Wave I | Wave II | Wave III
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